Following up for others facing the same issue:
You need to run neo4j-admin import
as the neo4j user (as this user is used on starting neo4j and it cannot obtain a lock on files it does not have access to/own?). Therefore I ran sudo -u neo4j neo4j-admin import ...
and was able to import that other graph data and get the neo4j instance running sudo systemctl start neo4j
.
Also make sure to remove any previous import.report
files as the neo4j user may not have access to overwrite this file.